USE OF COOKIES


1. TO START, WHAT ARE COOKIES?

Cookies are small text files that are stored on your computer or mobile device when you visit a website. In this section, we use “cookies” as a general term for convenience, for techniques such as cookies, Flash cookies, and web beacons. They don't take up much space and will be automatically deleted when they expire. Some of the cookies expire at the end of your Internet session, while others will be saved for a limited period of time.

2. WHAT ARE THE DIFFERENT TYPES OF COOKIES WE USE?

There are different types of cookies with different uses. Some are just for you to navigate and see certain features. Others will give us insight into your browsing experience, such as if you're having trouble finding what you're looking for, so we can improve and make your next visit as pleasant as possible.

L - A - D cookies are called “first party cookies”. Cookies from parties other than us are called “third party cookies”. Third-party cookies enable third-party features or functionality provided on or through the Website (for example, advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer or mobile device, both when you visit the website in question and when you visit certain other websites. We use our cookies and third party cookies for various reasons.

The most important cookies are the mandatory cookies. They are essential and help you navigate the web and use basic features such as media plug-ins. Then there are the functionality cookies that allow you to save your shopping bag, create a wish list and save your purchase details to expedite the checkout process. Performance and analytics cookies we use to improve our website. We also like to show you relevant offers. In order to do this, we collect browsing data, which may be linked to a unique identifier to allow us to understand how you interact with the various L - A - D platforms. Interaction cookies are used to interact with social networks or to provide feedback. Targeting cookies, advertising cookies and social media cookies record your preferences in order to display relevant ads outside of L - A - D sites. In addition, social media cookies may be used to track your activity on social media platforms.

3. WHY DO YOU USE COOKIES?

L - A - D uses cookies mainly to ensure that your visit to our website is as pleasant as possible, as well as for purposes related to advertising during your next visits to other websites. Below you can see more detailed information on the types of cookies we use and why:

Mandatory cookies: These are essential and will help you to navigate, move around the website and see certain features (for example, these cookies ensure that your basket is saved during all steps of your checkout process). These cookies are required to enable the basic functioning of our platforms. These cookies are saved for the duration of your browsing session.

Functionality and analytical cookies: They are present so that we can provide you with an even better customer experience (for example, these cookies help you save and remind you of your shopping cart, and will also allow you to create a wish list). These cookies allow us to analyze the use of our platforms so that we can measure and improve performance. These cookies can be placed by us or by a third party on our behalf and are stored for the duration of your browsing session.
Advertising and social media cookies: These will remember your product and purchase preferences and assist us in other ways in marketing initiatives. These cookies allow us to share data, such as what you like, with our advertisers so that the advertising you see can be more relevant to your preferences (sometimes known as "targeting cookies"). They help us to know the buying habits of visitors. This allows us to continue to improve our platforms, to make shopping easier and more enjoyable, and to improve the marketing messages we deliver to our customers (sometimes known as "performance cookies"). They are used so that you can express your opinion. These cookies will allow you to “like” or recommend us on social media and to chat with our service agents. But you can also advise our other (potential) customers by rating and reviewing our products (sometimes known as “interaction cookies”).

4. WHAT HAPPENS IF I DO NOT WANT TO ACCEPT COOKIES?

You can change your browser settings to remove or prevent the storage of certain cookies on your computer or mobile device without your express consent. The "help" section of your browser should provide information on how to manage your cookie settings. Find out how it's done in your browser here:

Internet Explorer: https://support.microsoft.com/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox: http://support.mozilla.com/en-US/kb/Cookies

Google Chrome: http://www.google.com/support/chrome/bin/answer.py?hl=en&answer=95647

Safari: http://support.apple.com/kb/PH5042

Opera: http://www.opera.com/browser/tutorials/security/privacy/

Adobe (flash cookies): http://www.adobe.com/privacy/policies/flash-player.html

Please note that you can visit http://www.aboutads.info/choices or http://www.youronlinechoices.eu/ to learn about the options that some of the third parties we work with offer to opt out of certain advertising targeting activities. You will need to visit such websites from each browser and device on which you wish to apply such opt-out. Because opt-out tools may depend on cookies, you may need to visit these sites again to reset your preferences if cookies are removed.

5. WHERE CAN I GET MORE INFORMATION?

If you have any questions regarding our use of cookies or other technologies, please contact us at contact@lad.mx, at (47) 7258-5794, or at the address of L - A - D located at De las Gardenias No. 107, Colonia Jardines de Jerez, CP 37530, León, Guanajuato.

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